Название: The Art of SEO: Mastering Search Engine Optimization 4th Edition (Fifth Early Release)
Автор: Stephan Spencer, Eric Enge, Jessie Stricchiola
Издательство: O’Reilly Media, Inc.
Год: 2022-11-15
Страниц: 215
Язык: английский
Формат: epub (true)
Размер: 27.8 MB
Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. Complete with an array of effective tactics from basic to advanced, this fourth edition prepares digital marketers for 2022 and beyond with updates on SEO tools and new search engine optimization methods that have reshaped the SEO landscape. While those on the internet are free to use any of the many available search engines to find what they are seeking, Google remains the dominant player worldwide with more than ninety percent market share. Nonetheless, the burden is on Google (and other search engines) to provide a relevant, fast, and fresh search experience. For the most part, search engines accomplish this by having the most relevant results and delivering them the fastest, as users will return to the search engine they believe will return the results they want in the least amount of time.
Автор: Stephan Spencer, Eric Enge, Jessie Stricchiola
Издательство: O’Reilly Media, Inc.
Год: 2022-11-15
Страниц: 215
Язык: английский
Формат: epub (true)
Размер: 27.8 MB
Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. Complete with an array of effective tactics from basic to advanced, this fourth edition prepares digital marketers for 2022 and beyond with updates on SEO tools and new search engine optimization methods that have reshaped the SEO landscape. While those on the internet are free to use any of the many available search engines to find what they are seeking, Google remains the dominant player worldwide with more than ninety percent market share. Nonetheless, the burden is on Google (and other search engines) to provide a relevant, fast, and fresh search experience. For the most part, search engines accomplish this by having the most relevant results and delivering them the fastest, as users will return to the search engine they believe will return the results they want in the least amount of time.