Название: Understanding Color: An Introduction for Designers, 5th Edition Автор: Linda Holtzschue Издательство: Wiley Год: 2016 ISBN: 9781118920794 Формат: pdf Страниц: 272 Размер: 171,3 mb Язык: English
Understanding Color is an essential resource for those needing to become proficient in color for business applications. The peerless treatment of this critical subject is beautifully illustrated with real-world examples. Designers have turned to this guide for nearly a generation for its authoritative and accessible instruction. The knowledge contained in this book sets you apart from other designers by enabling you to:
• Contribute more effectively to discussions on color harmony, complete with a vocabulary that enables in-depth understanding of hue, value, and saturation • Apply the most-up-to-date information on digital color to your projects • Address issues involved when colors must be translated from one medium to another • Troubleshoot and overcome today's most common challenges of working with color • Full-color images showcase real design examples and a companion website features a digital workbook for reinforcing color concepts. From theory and practical implementation to the business and marketing aspects, Understanding Color helps you gain a deep and discriminating awareness of color.