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Mobile Search Behaviors: An In-depth Analysis Based on Contexts, APPs, and Devices
Добавил: daromir / 23-06-2018, 14:01 /
Название: Mobile Search Behaviors: An In-depth Analysis Based on Contexts, APPs, and Devices
Автор: Dan Wu, Shaobo Liang, Gary Marchionini
Издательство: Morgan & Claypool Publishers
Год: 2018
ISBN: 9781681732992
Формат: pdf
Страниц: 178
Размер: 10,9 mb
Язык: English

Due to the rapid development of mobile devices, mobile search has become very popular in daily life, and studying mobile search with the goal of improving search support and services has been an active topic in academia and business settings. Current studies on mobile search behavior are primarily carried out through large-scale log data from a single search engine.

This book studies users’ mobile search behaviors with three focuses: context factors affecting a user’s mobile search, the APP usages and transitions associated with a user’s mobile search; and cross-device mobile search behaviors.




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